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Swedish Fish

Swedish Fish

It’s rare that a bag of candy leaves SugarPop’s Candy without at least one Swedish Fish nestled between various other candies! Swedish fish are hugely popular in the candy scene and for a good reason. Their delicious cherry-esque flavor and sweet aroma has captured many hearts throughout the years, dating back to the late 1950’s. Swedish Fish first arrived in the states around the late 1950’s as an import from the Swedish confectionery company Malaco. While Swedish Fish is considered a gummy candy, it is very different from the usual gummies one is used to eating. Swedish Fish contains no gelatin and is actually a wine gum candy (it doesn’t actually contain wine), that is where its denseness comes from and it makes it a wholly vegetarian candy! After its debut in the states it became fully accepted into the candy scene between the 1960-1970’s.  

swedish fish bulk

swedish fish bulk

There has been much debate over what a Swedish Fish “Original red” flavor actually is. It has a very aromatic cherry smell upon first opening up a jar or bag filled with these treats and the tastes can go from cherry to raspberry, fruit punch or even lingonberry! Not even the candy company who produces Swedish Fish can tell consumers what the actual flavor is because it is a special flavor specifically crafted for Swedish Fish. Cadbury currently owns and distributes Swedish Fish in the U.S and produce the original red flavor, green, yellow, orange, and purple. 7,000 metric tons of Swedish Fish are produced each year, that could approximate to 1,929 orca whales! In Sweden you can find a Swedish Fish called salmaik which is a salty black licorice flavor that is hugely popular and can be found almost anywhere in Sweden. In 2009 Rita’s Italian Ice company released a Swedish Fish flavor that was hugely popular in the United States!  

Swedish Fish Rita's Ice

Swedish Fish Rita’s Ice